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It's three hours before the iPad2 is available in Austin. With SXSW launching and the Spring Break for techies descending upon our city, the tech buzz here in the heart of Texas is undeniable. I thought I'd share with you why we're launching a pilot to move our container company toward tablet computing and why we're picking the Xoom over the iPad2.
Since working with Falcon Containers, I have spoken with many superintendents and general contractors. Sometimes I meet them out at the job sites, or many times they will call in to us needing a mobile storage container. We work with all different types of construction companies including general contractors, electrical subcontractors, plumbing subcontractors, concrete subcontractors, mechanical subcontractors, custom builders, and many more. One may wonder how exactly all of these companies use the mobile storage containers and what they need them for. I began asking some of my contacts, and here's what I found out:
When buying a used storage container, you may come across many different types of containers. One of the first questions potential buyers usually ask me is what to expect from a used storage container. People want to make sure that "used" doesn't mean they are buying something that looks like it's been beaten to death with gaping holes and broken doors.
When we started this blog at the middle of 2008, I committed that I would post something once per month, maybe even twice per month. Lots of content on storage containers. Lots of fun stuff to write about. Lots of benefit from a marketing standpoint. Needless to say, the current ratio is once every two months. Now, there's an important marketing lesson in all this.
Inspiration comes unexpectedly. Have you ever noticed? You get so caught up in your world that you can develop tunnel vision, especially if you work in a literal tunnel of shipping containers.
Recently, our Falcon storage containers were part of something we never would have imagined. In the wee small hours of a recent morning, our portable storage containers were treated to their very own concert! A band from San Antonio called us and asked if they could shoot a music video at the Falcon Nest - why not?
It's almost official. Falcon will soon stretch its sea legs.
When we started this blog at the middle of 2008, I committed that I would post something once per month, maybe even twice per month. Lots of content on storage containers. Lots of fun stuff to write about. Lots of benefit from a marketing standpoint. Needless to say, the current ratio is once every two months. Now, there's an important marketing lesson in all this.